How Swokei reviews sites, scores them, and what each metric means.
When you add a lead to a Smart Outreach campaign, Swokei visits and analyzes their website before writing the personalized email. Here's exactly what it looks at, how the score works, and how to use the results to improve your targeting.
The Site Preview feature generates a fully rendered website redesign concept for any prospect — built specifically around their business name, industry, and location. You can share the link in your cold email to show the prospect what a better version of their website could look like before they've agreed to anything.
The main thing I like is that the emails actually have something relevant to say. Instead of sending the same pitch to everyone, I can mention their design, SEO or mobile experience without doing the research manually.
Great tool. I'd recommend Swokei to any web designer looking to get more web design clients.
We were already doing outreach for our web design company, but most of the time we were guessing what to say. Now we let Swokei analyze business websites, find real issues, and turn them into personalized emails we can still send at scale.
We run a small web design agency and outreach has always been one of those things we know we need to do but never had enough time for. Swokei made it much easier to keep it consistent.
We send far more outreach than before and it's more personal, not less. That combination just didn't exist for us until this.
One of my employees kept telling me to give Swokei a try. I was pretty skeptical at first, but after using it for a while, it quickly became part of our daily outreach.

Reads every prospect's site and writes the outreach that lands you the work.