Swokei reads each prospect's website, finds what is costing them customers, and writes the email about it. Your outreach finally says something the owner has not heard before.
Free. No card, no sign-up to try it.
Swokei is a website analysis tool for designers and agencies that studies every prospect’s site and writes the cold email that lands you the work.
Real businesses anywhere in the world, each with a verified email ready to reach.
Everything from design and layout to load speed, mobile and SEO, read page by page in a real browser rather than guessed from the URL.
Every email names the real problems it found on that site. No templates, no swapping a first name into the same paragraph.
Swokei does the reading and the writing. You read what it wrote, and nothing leaves your mailbox until you say so.
Opens, replies and interest, all tracked so you can see what is landing.
A business owner gets the same email from a dozen agencies every month: a compliment that could fit any company, a line about modern websites that convert, and a request for a quick call. They delete it, because nothing in it proves the sender looked at their business at all.
Web design agencies have an advantage almost no other seller has. The thing you sell is public. The prospect's website is sitting there, and it either loads in two seconds or in nine, it either works on a phone or it does not, and the booking button is either easy to find or buried under three screens of text. Cold outreach for web design agencies works when it uses that evidence, and fails when it ignores it.
The problem has always been time. Looking properly at one site takes ten to fifteen minutes, and writing an email that uses what you found takes another ten. That is fine for five prospects a week and impossible for two hundred, so most agencies fall back to templates, and templates are exactly what owners have learned to ignore.
The emails that get replies open with something specific. A roofing company whose request-a-quote button sits below the fold on mobile. A dental clinic whose homepage takes seven seconds to load on a phone. A restaurant whose menu is a PDF that cannot be read without zooming. One concrete finding, explained in terms of what it costs the owner, and a small question at the end.
That email does not need to be clever. It needs to be true, short, and about them. The owner can check the claim in ten seconds by opening their own site, and when they see it is right, the agency that pointed it out has already shown the one thing a cold email needs to show: that it knows what it is talking about.
A slow mobile homepage, with the real load time and what visitors do while they wait.
Text too small to read, buttons too close to tap, layouts that break on a phone.
A booking or contact button that is hard to find, or a form that asks for too much.
Missing titles and descriptions, so the business barely shows up for its own services.
Swokei does the research a good salesperson would do, for every lead. It finds businesses by industry and city, or takes the list you already have. It opens each website in a real browser, page by page, and checks design and layout, load speed, how it works on a phone, and the search basics. Sites that are already strong are skipped, so you never pitch a redesign to someone who does not need one.
For every site worth contacting it writes the first email and the follow-ups around what it found, in the prospect's own language. You read them, change anything you like, and nothing is sent until you approve it. Emails go out from your own mailboxes at a pace that looks human, replies come back sorted by intent, and the interested ones are ready for a call.
Real businesses with a website and a verified email, by industry and location.
Design, speed, responsiveness and SEO, read from the live site.
A first email and follow-ups about that site's real problems.
From your own Google, Microsoft or SMTP mailboxes, with warmup built in.
Pick a niche and a region before you pick a tool. Dentists in one state, trades in one city, restaurants in one country. A narrow list makes every email sharper, because the problems repeat and you learn which ones owners care about.
Keep the first email short and ask for very little. Point out the problem, say in one sentence why it matters, and offer to show how you would fix it. Follow up two or three times with a different angle each time rather than repeating yourself. And protect your sending reputation: warm up new mailboxes, send a modest number per mailbox per day, and stop emailing anyone who bounces or asks you to.
The main thing I like is that the emails actually have something relevant to say. Instead of sending the same pitch to everyone, I can mention their design, SEO or mobile experience without doing the research manually.
Great tool. I'd recommend Swokei to any web designer looking to get more web design clients.
We were already doing outreach for our web design company, but most of the time we were guessing what to say. Now we let Swokei analyze business websites, find real issues, and turn them into personalized emails we can still send at scale.
We run a small web design agency and outreach has always been one of those things we know we need to do but never had enough time for. Swokei made it much easier to keep it consistent.
We send far more outreach than before and it's more personal, not less. That combination just didn't exist for us until this.
One of my employees kept telling me to give Swokei a try. I was pretty skeptical at first, but after using it for a while, it quickly became part of our daily outreach.
Credits and lead generation are the only two things that count down. Mailboxes, emails sent and campaigns are unlimited on every paid plan.
One credit is one lead's website read and one email written for it. That is the whole meter.
Analyzing a site and writing that lead its email, one per lead. Verifying an address, one per address.
Sending, follow-ups, reply sorting, warmup, lead search, your own templates and the CRM.
Unused monthly credits carry into next month, up to one month's worth on top.
Straight answers about the work, the tool and what it costs.
Yes, when the email is about the prospect's own website. Generic pitches get ignored; an email that names a real problem on their site, and what it costs them, is one of the few cold messages owners actually answer.

Reads every prospect's site and writes the outreach that lands you the work.