This part of our privacy information is for people who have not signed up to Swokei: people whose business contact details are in Swokei's business directory, and people who receive an email that a Swokei customer sends through Swokei.
Who is responsible
StudioIndex - F.Z.C (Registration Number: 43943), which operates Swokei, is the controller of the business directory. You can reach us at [email protected].
If you received an email sent through Swokei, it was written and sent by a Swokei customer, from that customer's own mailbox and under their name. That customer decided to contact you and is the controller of their campaign. Swokei processes the data for them as their processor. You can contact the sender directly by replying to their email, or contact us.
What data we hold
- business details: business name, website, industry, business address and location, business email addresses and phone numbers
- where a business publishes them: the names and job titles of people at the business, and links to its public business profiles (for example LinkedIn, Facebook or Instagram)
- public ratings and review counts from map listings
- observations about the business's public website, such as screenshots and how it loads and displays
- if a customer emails you: the email, whether it was opened or a link was clicked if the sender turned tracking on, your reply, and whether you asked not to be contacted
We do not collect special categories of personal data, and the directory is meant to hold business contact details, not private ones.
Where it comes from
From publicly available sources: businesses' own websites (including through the Common Crawl public web archive), official business registers such as the Norwegian Register of Business Enterprises, open map data, and public business listings on map services. A customer may also have imported your details from their own sources.
Why we use it, and on what legal basis
Swokei helps businesses find other businesses that may need their services, look at their public website, and write to them one to one. We use the directory to let customers find businesses, and we process the data in a campaign to write, send and track those emails for the customer.
Our legal basis is legitimate interests (Article 6(1)(f) GDPR): our interest in offering a directory of businesses, and our customers' interest in contacting businesses about their services. We keep this to business contact details, and you can object at any time. Each customer who emails you is responsible for following the marketing rules of your country, including getting your consent first where the law requires it.
Who receives it
Swokei customers who search the directory or add you to a campaign, and the service providers listed on our sub-processors page, some of which are outside the European Economic Area. Those transfers are covered by the European Commission's Standard Contractual Clauses or another lawful transfer mechanism.
How long we keep it
Directory details are kept for as long as the listing is kept in the directory, and removed when you ask. Details in a customer's campaign are kept for as long as that customer keeps them in their account, and are deleted when they delete them or their account.
Your right to object, and your other rights
You can object at any time to your data being used for direct marketing, and we and our customers must stop. To do that:
- reply "no" or "stop" to any email sent through Swokei, and that sender will not write to you again
- or write to [email protected] with the email address or website concerned. We will remove your details from our directory so they are no longer offered to customers, and if you tell us which email you received, we will pass your objection on to the customer who sent it
You also have the right to ask for access to your data, to have it corrected or deleted, and to restrict how it is used. Write to [email protected].
You have the right to complain to a data protection supervisory authority, in particular the one in the country where you live or work (for example Datatilsynet in Norway, the ICO in the United Kingdom or the CNIL in France).
More information
Our full Privacy Policy covers everything else, including how we treat the data of Swokei's own users.
StudioIndex - F.Z.C
Registration Number: 43943
Email: [email protected]