Swokei
    CRM

    Track every prospect from cold lead to closed deal.

    A built-in CRM that picks up where the campaign ends. Pipeline stages, notes, deal value, follow-up tasks, all linked to the original outreach.

    • Custom pipeline stages per workspace
    • Replies turn into deals automatically
    • Tasks, notes, files attached to every deal
    • Forecast revenue, weighted by stage
    app.swokei.com
    Swokei's built-in CRM — replied leads tracked across Interested, Follow up, Meeting booked and Reschedule stages

    No exporting to a separate tool. Replies flow into deals automatically and the deal carries the email history with it.

    Pipeline stages

    Drag-and-drop board with custom stages per workspace. New, qualified, demo booked, proposal sent, won, lost.

    Replies become deals

    When a prospect responds positively, Swokei creates a deal automatically with the full email history attached.

    Tasks, notes, value

    Log calls, set next-touch reminders, attach files, track deal value. Everything one click away from the original outreach.

    A real CRM, not a stripped-down extension.

    Pipeline, deals, tasks, notes, forecasts. Everything you'd expect from a dedicated CRM, sitting next to the outreach that produced it.

    Custom stages

    Rename, reorder, add or remove pipeline stages per workspace. Default is New → Qualified → Demo → Proposal → Won / Lost.

    Auto-create deals

    Replies that get classified as Interested in the inbox spawn a deal in the New column with the full email history attached.

    Drag-and-drop board

    Move deals between stages by dragging their cards. Each card shows value, next-touch task, last activity, and the campaign that sourced it.

    Tasks and reminders

    Add tasks against any deal, with due dates and assignees. Get a daily digest of what's due so nothing slips.

    Notes and files

    Log call notes, attach proposals, paste meeting recaps. Everything stays attached to the deal and the lead.

    Deal value and forecast

    Set a value per deal. Pipeline view shows total weighted forecast by stage so you can see what's likely to close this month.

    Filter by source campaign

    See deals by the campaign that sourced them. Useful for measuring which outreach actually drives revenue.

    Reports and win rate

    Win rate by stage, average days-to-close, top-converting campaigns. The numbers you need for QBRs without exporting to a spreadsheet.

    How it works

    1
    Set up your pipeline once

    Open the CRM tab and define your stages. Default is New, Qualified, Demo booked, Proposal sent, Won, Lost — but you can rename, reorder, or add custom stages per workspace.

    2
    Positive replies create deals automatically

    When the inbox classifies a reply as Interested, Swokei creates a deal in the New column with the lead's info, the campaign source, and the full email history attached.

    3
    Move deals through the pipeline

    Drag deals between stages on the board. Each card shows value, next-touch task, last activity, and the original campaign — so you always know what to do next.

    4
    Log activity as you go

    Add notes, log calls, attach files, set reminders. Everything stays attached to the deal and the lead, so handoffs and follow-ups are clean.

    5
    Forecast and report on the pipeline

    The CRM dashboard shows total pipeline value, weighted forecast by stage, win rate, and average days-to-close. Filter by campaign or teammate to see what's working.

    Where you find it

    In the main left navigation under CRM. Replies that get classified as Interested in the inbox auto-create a deal — you'll see them appear in the New column without lifting a finger.

    What it costs

    Included free with any paid plan. Unlimited deals, unlimited stages, no add-on fee. The CRM is a first-class part of Swokei, not a paid extension.

    Try it on your own list.

    20 free credits. No card. No onboarding deck.

    Sign up free
    Testimonials

    Agencies that let Swokei do the outreach

    The main thing I like is that the emails actually have something relevant to say. Instead of sending the same pitch to everyone, I can mention their design, SEO or mobile experience without doing the research manually.
    Chris Bergman
    Founder
    Great tool. I'd recommend Swokei to any web designer looking to get more web design clients.
    Emma Lindqvist
    Owner
    We were already doing outreach for our web design company, but most of the time we were guessing what to say. Now we let Swokei analyze business websites, find real issues, and turn them into personalized emails we can still send at scale.
    Sanjay Purma
    Director
    We run a small web design agency and outreach has always been one of those things we know we need to do but never had enough time for. Swokei made it much easier to keep it consistent.
    Rachel Owens
    Creative Lead
    We send far more outreach than before and it's more personal, not less. That combination just didn't exist for us until this.
    Marcus Tan
    Head of Growth
    One of my employees kept telling me to give Swokei a try. I was pretty skeptical at first, but after using it for a while, it quickly became part of our daily outreach.
    Tom Beck
    Founder
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